The short answer
Ad Radar tracks 5 winning Meta ads from The Health Haven, with an estimated $908K in total spend and a median of $172K per ad. 40% are video, the most common opener is First-Person Story and the most common angle is Expert Based.
This page breaks down the The Health Haven Facebook ads that have passed $50K in estimated spend on the Ad Radar board: 5 winning Meta ads as of October 12, 2026. For each one you get the opening line, the format, how long it has been live and its estimated spend, plus how the brand’s mix of hooks, angles and awareness levels compares with the rest of the board.
5
winning Meta ads
$908K
total estimated spend
$172K
median estimated spend per ad
92 days
median time live
What The Health Haven’s Facebook ads do differently
Compared with the 2,443 winning ads on the board, The Health Haven stands out in a few ways. The opener it uses most is First-Person Story (4 of 5 tagged ads), against 18% of the board. The Expert Based angle shows up in 3 of 5 tagged ads, against 15% of the board. 40% of its winning ads are video, against 81% of the board, so image ads carry more of the load than usual. 5 of 5 tagged ads are written for Unaware buyers, against 38% of the board.
Top The Health Haven Facebook ads by estimated spend
The 3 The Health Haven ads with the most estimated spend, one per opening line. The quote is the first line of the ad (the first sentence of the voiceover for videos), copied as it runs.
Support heart health and resilience every day
- Est. spend
- $332K
- Days live
- 143
- Format
- Image
- Variants
- 8
I'm going to tell you something I've watched with my own eyes for the better part of forty years.
- Est. spend
- $184K
- Days live
- 92
- Format
- Video, 307s
Headline: Support Heart Health and Resilience Every Day
Rosabella beetroot is a scam.
- Est. spend
- $89K
- Days live
- 39
- Format
- Video, 298s
Headline: Support daily endurance and heart health
Formats, hooks, angles and awareness
How The Health Haven’s 5 winning ads split on four of the ten dimensions Ad Radar tags. Shares count the ads tagged on that dimension; the Board column is the share across all 2,443 winning ads.
Format
| Format | Ads | Share | Board |
|---|---|---|---|
| Video | 2 | 40% | 81% |
| Image | 3 | 60% | 19% |
Hook pattern
| Hook pattern | Ads | Share | Board |
|---|---|---|---|
| First-Person Story | 4 | 80% | 18% |
| Problem/Benefit Opener | 1 | 20% | 30% |
Angle
| Angle | Ads | Share | Board |
|---|---|---|---|
| Expert Based | 3 | 60% | 15% |
| Story / Case Study | 2 | 40% | 23% |
| Wrong Question | 1 | 20% | 14% |
Awareness level
| Awareness | Ads | Share | Board |
|---|---|---|---|
| Unaware | 5 | 100% | 38% |
The Health Haven in the Facebook Ad Library
The Meta Ad Library lists every ad The Health Haven is running right now, but it doesn’t show spend or which ads are working. Search for the page name “The Health Haven” to see the full set; our guide on how to use the Meta Ad Library covers the filters. To put your own numbers on a competitor, see how to estimate a competitor’s ad spend, and for the rest of the category read Supplement Ads on Facebook: What Winning Brands Do in 2026.
Brands similar to The Health Haven
Other brands on the board in the same niche, close in estimated spend. All brands are on the Facebook ads by brand index, and you can look up any of them in the free competitor ad spend checker.
Figures marked as estimated spend come from Ad Radar's model of engagement on public Meta Ad Library ads. They are estimates, labeled as such, and are best used to rank ads against each other. Only ads past $50K in estimated spend are counted. How the board is built.