The short answer
Ad Radar tracks 5 winning Meta ads from Ancient Roots, with an estimated $3.5M in total spend and a median of $799K per ad. 80% are video, the most common opener is Question Opener and the most common angle is Root Cause.
This page breaks down the Ancient Roots Facebook ads that have passed $50K in estimated spend on the Ad Radar board: 5 winning Meta ads as of October 12, 2026. For each one you get the opening line, the format, how long it has been live and its estimated spend, plus how the brand’s mix of hooks, angles and awareness levels compares with the rest of the board.
5
winning Meta ads
$3.5M
total estimated spend
$799K
median estimated spend per ad
80 days
median time live
What Ancient Roots’ Facebook ads do differently
Compared with the 2,443 winning ads on the board, Ancient Roots stands out in a few ways. The opener it uses most is Question Opener (3 of 5 tagged ads), against 15% of the board. The median ad carries an estimated $799K in spend, about 3.6 times the board median of $223K. 3 of 5 tagged ads are written for Problem-Aware buyers, against 24% of the board. Its winners are newer than most: a median of 80 days live, against 123 for the board.
Top Ancient Roots Facebook ads by estimated spend
The 5 Ancient Roots ads with the most estimated spend, one per opening line. The quote is the first line of the ad (the first sentence of the voiceover for videos), copied as it runs.
I caught my husband cheating with a girl half my age.
- Est. spend
- $1.5M
- Days live
- 100
- Format
- Video, 481s
Headline: 🌿 Don't blame your lifestyle — First, support your lymphatic system
I saw the woman my husband left me for.
- Est. spend
- $965K
- Days live
- 100
- Format
- Video, 483s
Headline: 🌿 Don't Blame Your Habits — Fix Your Lymphatic System First
Caught my wife in bed with the trainer.
- Est. spend
- $799K
- Days live
- 78
- Format
- Video, 532s
Headline: 🌿 It's not your lifestyle — take care of your lymphatic system first
This is a backed up kidney.
- Est. spend
- $217K
- Days live
- 80
- Format
- Video, 184s
Headline: 🌿 Don't Blame Your Lifestyle — First, Support Your Lymphatic System
🌿 Don't Blame Your Lifestyle — Fix Your Lymphatic System First
- Est. spend
- $65K
- Days live
- 73
- Format
- Image
Formats, hooks, angles and awareness
How Ancient Roots’ 5 winning ads split on four of the ten dimensions Ad Radar tags. Shares count the ads tagged on that dimension; the Board column is the share across all 2,443 winning ads.
Format
| Format | Ads | Share | Board |
|---|---|---|---|
| Video | 4 | 80% | 81% |
| Image | 1 | 20% | 19% |
Hook pattern
| Hook pattern | Ads | Share | Board |
|---|---|---|---|
| Question Opener | 3 | 60% | 15% |
| First-Person Story | 1 | 20% | 18% |
| Problem/Benefit Opener | 1 | 20% | 30% |
Angle
| Angle | Ads | Share | Board |
|---|---|---|---|
| Root Cause | 3 | 60% | 45% |
| Story / Case Study | 2 | 40% | 23% |
| Expert Based | 1 | 20% | 15% |
| Systematic Breakdown | 1 | 20% | 25% |
Awareness level
| Awareness | Ads | Share | Board |
|---|---|---|---|
| Problem-Aware | 3 | 60% | 24% |
| Most-Aware | 1 | 20% | 9% |
| Unaware | 1 | 20% | 38% |
Ancient Roots in the Facebook Ad Library
The Meta Ad Library lists every ad Ancient Roots is running right now, but it doesn’t show spend or which ads are working. Search for the page name “Ancient Roots” to see the full set; our guide on how to use the Meta Ad Library covers the filters. To put your own numbers on a competitor, see how to estimate a competitor’s ad spend, and for the rest of the category read Supplement Ads on Facebook: What Winning Brands Do in 2026.
Brands similar to Ancient Roots
Other brands on the board in the same niche, close in estimated spend. All brands are on the Facebook ads by brand index, and you can look up any of them in the free competitor ad spend checker.
Figures marked as estimated spend come from Ad Radar's model of engagement on public Meta Ad Library ads. They are estimates, labeled as such, and are best used to rank ads against each other. Only ads past $50K in estimated spend are counted. How the board is built.