The short answer
Ad Radar tracks 7 winning Meta ads from Omnipod, with an estimated $16M in total spend and a median of $3.5M per ad. 100% are video, the most common opener is Specific-Number Opener and the most common angle is Systematic Breakdown.
This page breaks down the Omnipod Facebook ads that have passed $50K in estimated spend on the Ad Radar board: 7 winning Meta ads as of October 12, 2026. For each one you get the opening line, the format, how long it has been live and its estimated spend, plus how the brand’s mix of hooks, angles and awareness levels compares with the rest of the board.
7
winning Meta ads
$16M
total estimated spend
$3.5M
median estimated spend per ad
94 days
median time live
What Omnipod’s Facebook ads do differently
Compared with the 2,443 winning ads on the board, Omnipod stands out in a few ways. The median ad carries an estimated $3.5M in spend, about 16 times the board median of $223K. All 7 of its winning ads are video, against 81% of the board. 5 of 7 tagged ads are written for Solution-Aware buyers, against 23% of the board. The opener it uses most is Specific-Number Opener (3 of 7 tagged ads), against 17% of the board.
Top Omnipod Facebook ads by estimated spend
The 6 Omnipod ads with the most estimated spend, one per opening line. The quote is the first line of the ad (the first sentence of the voiceover for videos), copied as it runs.
Nobody likes a prick.
- Est. spend
- $4.5M
- Days live
- 72
- Format
- Video, 15s
- Variants
- 7
Headline: Simplify Diabetes Management
Hi, I'm Logan. I'm 10, and this is my OmniPod 5.
- Est. spend
- $3.7M
- Days live
- 80
- Format
- Video, 59s
- Variants
- 10
Headline: Easy to wear. Easy to love.
The breakthrough in insulin pumps
- Est. spend
- $3.5M
- Days live
- 113
- Format
- Video, 26s
- Variants
- 8
If you use a tubed insulin pump to manage diabetes, life can get not tubular, dude.
- Est. spend
- $237K
- Days live
- 101
- Format
- Video, 37s
- Variants
- 4
Headline: Try Omnipod® 5 today
Get your FREE Omnipod 5 Starter Kit today*!
- Est. spend
- $226K
- Days live
- 109
- Format
- Video, 20s
- Variants
- 3
I'm Ben. And I'm Zach.
- Est. spend
- $188K
- Days live
- 94
- Format
- Video, 30s
- Variants
- 4
Headline: Easy to wear. Easy to love.
Formats, hooks, angles and awareness
How Omnipod’s 7 winning ads split on four of the ten dimensions Ad Radar tags. Shares count the ads tagged on that dimension; the Board column is the share across all 2,443 winning ads.
Format
| Format | Ads | Share | Board |
|---|---|---|---|
| Video | 7 | 100% | 81% |
| Image | 0 | 0% | 19% |
Hook pattern
| Hook pattern | Ads | Share | Board |
|---|---|---|---|
| Specific-Number Opener | 3 | 43% | 17% |
| Question Opener | 2 | 29% | 15% |
| Offer-First Opener | 1 | 14% | 10% |
| Pattern Interrupt | 1 | 14% | 0% |
Angle
| Angle | Ads | Share | Board |
|---|---|---|---|
| Systematic Breakdown | 2 | 50% | 25% |
| Root Cause | 1 | 25% | 45% |
| Wrong Question | 1 | 25% | 14% |
Awareness level
| Awareness | Ads | Share | Board |
|---|---|---|---|
| Solution-Aware | 5 | 71% | 23% |
| Most-Aware | 1 | 14% | 9% |
| Product-Aware | 1 | 14% | 6% |
Omnipod in the Facebook Ad Library
The Meta Ad Library lists every ad Omnipod is running right now, but it doesn’t show spend or which ads are working. Search for the page name “Omnipod” to see the full set; our guide on how to use the Meta Ad Library covers the filters. To put your own numbers on a competitor, see how to estimate a competitor’s ad spend, and for the rest of the category read Supplement Ads on Facebook: What Winning Brands Do in 2026.
Brands similar to Omnipod
Other brands on the board in the same niche, close in estimated spend. All brands are on the Facebook ads by brand index, and you can look up any of them in the free competitor ad spend checker.
Figures marked as estimated spend come from Ad Radar's model of engagement on public Meta Ad Library ads. They are estimates, labeled as such, and are best used to rank ads against each other. Only ads past $50K in estimated spend are counted. How the board is built.