The short answer
Ad Radar tracks 8 winning Meta ads from Rhykin Pet Co, with an estimated $1.7M in total spend and a median of $168K per ad. 100% are video, the most common opener is Specific-Number Opener and the most common angle is Root Cause.
This page breaks down the Rhykin Pet Co Facebook ads that have passed $50K in estimated spend on the Ad Radar board: 8 winning Meta ads as of October 12, 2026. For each one you get the opening line, the format, how long it has been live and its estimated spend, plus how the brand’s mix of hooks, angles and awareness levels compares with the rest of the board.
8
winning Meta ads
$1.7M
total estimated spend
$168K
median estimated spend per ad
393 days
median time live
What Rhykin Pet Co’s Facebook ads do differently
Compared with the 2,443 winning ads on the board, Rhykin Pet Co stands out in a few ways. All 8 of its winning ads are video, against 81% of the board. Its ads stay live longer than most: a median of 393 days, against 123 days for the board. The opener it uses most is Specific-Number Opener (4 of 8 tagged ads), against 17% of the board. 8 of 8 tagged ads send the click to a product page, against 50% of the board.
Top Rhykin Pet Co Facebook ads by estimated spend
The 6 Rhykin Pet Co ads with the most estimated spend, one per opening line. The quote is the first line of the ad (the first sentence of the voiceover for videos), copied as it runs.
Every dog deserves filtered fresh water.
- Est. spend
- $546K
- Days live
- 348
- Format
- Video, 27s
Headline: Shop now
Dog owners, you need this! 🤩🐶🦴
- Est. spend
- $312K
- Days live
- 72
- Format
- Video, 8s
Did I just shave my cat's hair?
- Est. spend
- $201K
- Days live
- 564
- Format
- Video, 101s
Headline: Limited time offer today ✨
Eighty percent of dogs are chronically dehydrated, and it has nothing to do with how often you refill their bowl.
- Est. spend
- $190K
- Days live
- 296
- Format
- Video, 194s
Headline: This offer ends today!
Did I just shave all my cat's hair off?
- Est. spend
- $146K
- Days live
- 350
- Format
- Video, 124s
Headline: Offer ends today ✨🐾
You lot know how satisfying I think a blowout coat is.
- Est. spend
- $123K
- Days live
- 564
- Format
- Video, 91s
Headline: Offer ending today ✨
Formats, hooks, angles and awareness
How Rhykin Pet Co’s 8 winning ads split on four of the ten dimensions Ad Radar tags. Shares count the ads tagged on that dimension; the Board column is the share across all 2,443 winning ads.
Format
| Format | Ads | Share | Board |
|---|---|---|---|
| Video | 8 | 100% | 81% |
| Image | 0 | 0% | 19% |
Hook pattern
| Hook pattern | Ads | Share | Board |
|---|---|---|---|
| Specific-Number Opener | 4 | 50% | 17% |
| Question Opener | 2 | 25% | 15% |
| Authority Opens the Lesson | 1 | 13% | 2% |
| Problem/Benefit Opener | 1 | 13% | 30% |
Angle
| Angle | Ads | Share | Board |
|---|---|---|---|
| Root Cause | 2 | 40% | 45% |
| Wrong Question | 2 | 40% | 14% |
| Systematic Breakdown | 1 | 20% | 25% |
Awareness level
| Awareness | Ads | Share | Board |
|---|---|---|---|
| Unaware | 3 | 50% | 38% |
| Solution-Aware | 2 | 33% | 23% |
| Problem-Aware | 1 | 17% | 24% |
Rhykin Pet Co in the Facebook Ad Library
The Meta Ad Library lists every ad Rhykin Pet Co is running right now, but it doesn’t show spend or which ads are working. Search for the page name “Rhykin Pet Co” to see the full set; our guide on how to use the Meta Ad Library covers the filters. To put your own numbers on a competitor, see how to estimate a competitor’s ad spend, and for the rest of the category read Best Pet Product Ads on Facebook in 2026: What the Winners Share.
Brands similar to Rhykin Pet Co
Other brands on the board in the same niche, close in estimated spend. All brands are on the Facebook ads by brand index, and you can look up any of them in the free competitor ad spend checker.
Figures marked as estimated spend come from Ad Radar's model of engagement on public Meta Ad Library ads. They are estimates, labeled as such, and are best used to rank ads against each other. Only ads past $50K in estimated spend are counted. How the board is built.